Indmar Marine Engines is the Only Inboard Manufacturer Awarded the 2012 Customer Satisfaction Index Award by the NMMA

For an unprecedented seventh consecutive year, the National Marine Manufacturers Association (NMMA) has awarded Indmar Marine Engines the 2012 Marine Industry Customer Satisfaction Index (CSI) award for excellence in customer satisfaction.  Indmar Marine Engines is the only inboard manufacturer to be awarded the 2012 CSI award and the only inboard manufacturer to be recognized for seven consecutive years. The results are in and it’s official, an Indmar Marine Engine owner is a happy owner.   

The Marine Industry CSI Awards program is among the most comprehensive and respected in the industry.  This year the program surveyed more than 32,000 consumers and over the last seven years more than 702,000 consumers were surveyed reporting customer satisfaction with their Indmar Marine Engine. 

In order to be awarded by the Marine Industry CSI Awards program, manufacturers must actively measure customer satisfaction and pursue continuous improvement to better serve the customer.  Indmar has achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past seven years, based on information provided by customers purchasing a new engine. 

“Indmar owners are our greatest ambassadors and receiving an award based off their experience, is one of the greatest honors we could receive. It’s gratifying to see the investments we have made, even when we were in a down economy, has continuously enabled our products to improve and exceed our customer’s expectations year after year, “ explained Chuck Rowe, President of Indmar Marine Engines.  “The fact that we are the only inboard marine engine manufacturer to be awarded by the NMMA is a testament to the quality of an Indmar and our network of finely tuned dealers and OEM’s.”  Rowe further explained, “We personally train and certify each of our authorized technicians and because of our dealers dedication, Indmar offers a first class ownership experience, from the engines quality and performance, to the buying and ownership experience.”

Indmar Marine Engines has a pedigree going back over 40 years in the inboard marine industry and a proud tradition of pointing the way forward.  Today, this legendary brand delivers an inimitable mix of unrivaled performance, meticulous craftsmanship and ground breaking innovations - Charting a course for others to follow, yet leaving the competition behind.  Indmar operates advanced manufacturing facilities in the U.S. with distributing centers in Millington, TN and Corona, CA.  For more information about Indmar Marine Engines, please visit www.indmar.com

About Marine Industry CSI

The Marine Industry CSI program meets the CSI requirements of the NMMA Boat/Yacht Certification program. For manufacturers that are full participants in the Marine Industry CSI process, the included reporting also fills the dealer level CSI requirements of the Marine Industry Dealership Certification program. For more information on CSI Award recipients, or to get involved with the CSI program, contact Terry Leitz at tleitz@nmma.org or visit www.nmma.org.

About NMMA

National Marine Manufacturers Association (NMMA) is the leading association representing the recreational boating industry in North America. NMMA member companies produce more than 80 percent of the boats, engines, trailers, accessories and gear used by boaters and anglers throughout the U.S. and Canada. The association is dedicated to industry growth through programs in public policy advocacy, market statistics and research, product quality assurance and promotion of the boating lifestyle. For more information, visit http://www.nmma.org.

ABOUT INDMAR MARINE ENGINE

Indmar is the world’s largest privately held manufacturer of gasoline powered inboard marine engines.  Indmar has a pedigree going back over 40 years in the inboard marine industry and a proud tradition of pointing the way forward.  Indmar was the first inboard manufacturer to deliver fuel injection, custom calibrated engines and the first to produce an inboard engine with a catalyzed exhaust; which is now the industry standard. Today, this legendary brand delivers an inimitable mix of unrivaled performance, meticulous craftsmanship and ground breaking innovations – charting a course for others to follow, yet leaving the competition behind.  Indmar operates advanced manufacturing facilities in the U.S. with distributing centers in Millington, TN and Corona, CA.   For more information, please visit www.indmar.com.

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Indmar Launches Mobile-Optimized Website for All Smart Phone and Web Enabled Mobile Phones

Continuing their legacy of introducing ground breaking innovations and proud tradition of pointing the way forward, Indmar is pleased to announce the launch of their all-new mobile-optimized website. Catering to customers’ needs and the mobile situation on the go, Indmar is the first marine engine manufacturer to launch a mobile-optimized website to deliver content across hundreds of unique devices ranging from touch-screen smart phones to popular web-enabled feature phones.

Indmar mobile users will find condensed information of the newly launched state-of-the-art website in a feature-rich interface customized for mobile viewing. The mobile website presents a summary of the brands full website, which is designed to function like a virtual engine showroom with informational details on product highlights, specs, warranty and photo galleries of both engines and boats powered by Indmar. In addition, users can contact dealers, request a test drive, share any of the information viewed via email, Facebook, twitter and many more platforms all from their mobile phones.

Furthermore, Indmar also added an Experience section to provide fans a place to share stories and photos in the Owners Photo Gallery. Fans can also get updated Indmar news, details and directions for upcoming events and shop Indmar Gear online.

“In support of our dealer network, our goal is to deliver a consistent experience while addressing the needs of our current and potential customers on the go”, explains Chuck Rowe, President of Indmar Marine Engines. “Whether they need to find a dealer, request a test drive or look up specs while shopping and comparing brands, our mobile website will ensure that customers, enthusiasts and potential buyers can easily find and view the information that they need right from their mobile phone.”

Besides being the pioneers of innovative marine engines, Indmar now also earns the distinction of pioneering the concept of a mobile website that truly supports the efforts of their dealer network and the needs of their customers.

ABOUT INDMAR MARINE ENGINE

Indmar is the world’s largest privately held manufacturer of gasoline powered inboard marine engines. Indmar has a pedigree going back over 40 years in the inboard marine industry and a proud tradition of pointing the way forward. Indmar was the first inboard manufacturer to deliver fuel injection, custom calibrated engines and the first to produce an inboard engine with a catalyzed exhaust; which is now the industry standard. Today, this legendary brand delivers an inimitable mix of unrivaled performance, meticulous craftsmanship and ground breaking innovations – charting a course for others to follow, yet leaving the competition behind. Indmar operates advanced manufacturing facilities in the U.S. with distributing centers in Millington, TN and Corona, CA. For more information, please visit www.indmar.com.

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Indmar Launches State-of-the-Art Website with Social Media Integrations

Today Indmar Marine Engines, the world’s largest privately held inboard marine engine manufacturer, officially announced the launch of their modernized, state-of-the-art website. Indmar takes pride in constantly evolving and pushing the envelope, and with the launch of their technologically advanced website, the company is positioned to bring users the ultimate experience not only on the water, but online as well.

The all-new website has been 11 months in the making and boasts a complete redesign combined with the latest in technology and socially integrated tools. Indmar.com now offers users more of what they want, from a multitude of photos and specs that detail every 2012 Indmar Marine Engine available per boat manufacturer to operator’s manuals and the hottest events going on in your area.

The content throughout the website offers valuable information and tools for existing customers, new customers, watersports enthusiasts, dreamers and anyone interested in one of the greatest pleasures in life, boating. More importantly, the all-new website is packed full of key information buyers need to know before purchasing their next boat and assists users in selecting an engine that is the right fit for their needs. When users are ready to take a test drive, Indmar offers a request a test drive feature that allows users to select the boat brand of their choice and the local dealership of their choice. Once the user submits the request, Indmar will have a dealer contact them to make arrangements for their test drive.

With Social Media integrations, users can easily join in on the community of fellow Indmar engine owners and employees. Indmar also incorporated a share button that allows users to share information from webpages by simply selecting the Share button featured on each page. Users will then have the option to share the details of the webpage via email, facebook, twitter, LinkedIn, Yahoo or just click the more link to share on just about any social platform available.

In addition to these great features, Indmar took the build of their website a step further with you, the customer in mind. Check out these super fly features:

Engine Sounds: Users can click the “Listen to the Engine” button to hear the roar of each Indmar Engine, and this sound byte guarantees to get gear heads ready to rumble!

Owners Photo Gallery: The Owners Photo Gallery is a place for owners to show off their rig or their family & friends on their boat. Indmar encourages owners to share their Indmar story or passion for watersports. They also ask, if you know a liquid legend, to share their story!

Events Page: Look up the hottest boating and watersport events going on in your area. Indmar’s calendar enables users to add comments or details about upcoming events and share the details socially or via email.

Operator’s Manuals: Download every Indmar Marine Engine Operators Manual available and view in digital magazine format.

Lifestyle and Running Shots of Boats: For the first time, Indmar features photographs of the boats that Indmar engines power. Get ready to drool.

Indmar Gear: Yep that’s right gear heads – you can now order Indmar Gear! So far they just have t-shirts and hats, but they will be adding to the collection soon.

Manufacturing: Check out the multi-million dollar manufacturing campus at Indmar Marine Engines to learn more about the investments Indmar has made to enable them to deliver the most innovative inboard marine engines available.

Social Media Integrations: Grow your network and share the love. You too can share Indmar Website pages by clicking the SHARE button featured on every page of the website.

Request a Test Drive: Thinking of buying a boat? Then, request a test drive and Indmar will have a dealer contact you to make arrangements to get you out on the water.

And Many More Cool Features…….Indmar has truly launched a website that is as innovative as the engines they build. Wanna see it? Go to www.indmar.com